The spot ran on YouTube and video on demand services, including ITV and Channel 5, in November 2025.
What makes this particularly significant is Google's market position. Despite the rise of alternative AI search tools, Google still processes billions of searches daily and serves as the primary discovery mechanism for most internet users. When Google integrates AI-generated answers into its core search experience, it's not experimenting with a niche feature—it's fundamentally changing how the world's most popular search engine works.
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Greek: mostly fine, with exceptions